Friday 27 September 2013

Discounts and great deals often expire...so take advantage of them while they last

Recently I did a post on how I saved a fair bit of money by moving from my old (reasonably expensive) mobile phone plan once it had expired to a new phone plan which was much cheaper and offered exactly the same level of data, call rates and usage.

The new provider I had moved to was TPG which was primarily an internet provider but had branched into mobile by reselling Optus network services for very very cheap rates.  There were some problems around connectivity and data speeds which meant that it was not quite as good as I had expected but overall the cost / benefit trade off was definition there.

In fact the deal was so good that they no longer offer it

I recently read a report saying that you could not buy the plan I was on any more.  Indeed TPG used to offer 4 different plans based on various usage, each of which was great value for their price point and you can't get any of these plans any more.  Their basic plan now is still decent but you get virtually no data and if you compare it to the major providers it is not that much better so there is no real reason to switch and get the lower level of coverage and connectivity.

I have been pretty lucky though.  Although they are no longer offering the great deals that they used to, they are allowing people that are currently on the plan to continue using it.  It is a month to month plan which means they can cancel it whenever they like however I can't imagine they would want to annoy their whole customer base but rolling everyone off good deals onto much more expensive deals.

If you see a good deal...take it

We have all been in the situation where we see a great deal and we think we will wait around or look around for a better deal or product and when we go back to
the first great deal it is no longer available.  I am not saying that you should not look at all but if you know that a deal being offered is good and you want that product or service (and it is not an impulsive buy) then take it...because good deals often don't last and take a while to come back.

Obviously common sense should be applied to this.  Just because something says "sale" or "heavily reduced" or some other marketing spin - it does not mean that it is a good deal.  However when you know the way things are ordinarily priced and the deals you can get elsewhere and you see a great deal then you really should take it up.

Just because something is a good deal when you sign up...it doesn't mean better deals aren't out there

The one big danger in 'good deals' is that you get locked into that rate or price for an extended period of time and then the price of that product goes down sharply and you cannot take advantage of the lower prices because you are stuck on the high price.

Optionality is valuable.  The reason I loved the TPG deal was that it was month to month with no minimum contract term.  If I find a better deal elsewhere I would move in an instant.  If you see a good deal and you have no minimum obligation then take it up...and don't be afraid to move (or feel a sense of loyalty) if you see good deals elsewhere.

Have you ever missed out on a great deal by waiting or delaying your decision?

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